Everyone knows that Russian Mongolian hair is very popular but did you know it doesn’t actually exist?!
Yep! That’s right it’s a selling technique that so many brands use to make to make the public buy their products.
If caught out they will tell you that is what the factory (in china) told them. This means either they didn’t do their due diligence AND they have no real Knowledge of the industry (scary)! Or they straight up lied to you as they know full well that nobody mixes origins of hair and true Russian hair is more expensive than the retail price of the well known brands (even worse than scary). The same goes for Brazilian and European hair. It’s so unheard of in Brazil and Europe simply because it is so scarce (not because it’s better hair but simply because people are not lining up to sell their hair for religious reasons). How many people do you know that have “sold” their hair? And how many factories that process and package human hair in and around Europe? Our guess is less than one right?
90% of the worlds hair extensions are processed and packaged in China with some hair originating in China and some purchased from India in “hair vendor auctions” then sent to China for processing. There are some “hair factories” in India however they usually export raw hair that has not been processed so mostly in very dark brown shades only. The vast majority of professional hair extensions will have been processed in China where as the vast factories with hi tech equipment is the leader for mass production for each step of hair extension processing and exporting.
We know from experience the restrictions with genuine Russian sourced and Russian manufactured hair extensions as our manufacturers in Russias price point is so high that it is not an everyday best seller (due to being 5 times the price of our luxury range.
So far there is no legislation on how hair extensions are marketed and we feel that transparency and honesty is imperative to help expose the myths, stop the false advertising and give our customers REAL facts so they can make informed decisions. Unfortunately most hair extension brands still use “Russian/Mongolian” and “European” titles to mislead their customers. If legislation is brought in it will be very interesting to see all the information change overnight.
Here at Routes we spent many years searching for the best quality hair and best price points from ethical only manufacturers across the globe. We now have several manufacturing partners that we are proud to work with
Below shows where each of our manufacturing partners are located and the location of the raw material hair is originated from:
Luxury hair
Source/origin of hair: South India (temple hair)
Partner factory location: North China
Premium gold hair
Source/origin of hair: South India (temple hair)
Partner factory location: North China
Russian Routes
(now discontinued – our remaining stock can be found in the Outlet sale at less than cost price)
Source/origin of hair: Russia
Partner factory location: West Russia
MVP hair
Source/origin of hair: Mongolian/ North China border
Partner factory location: East China